Our BSc (Hons) Business Management (Marketing) is tailored to help you succeed within the ever-changing world of Marketing.
By studying core modules that are common between all our BSc (Hons) Business Management programmes, you will be exposed to key concepts in marketing and areas such as business law, leadership and people management, strategic management and information systems and big data. This solid foundation will support your advanced studies into specialist subjects including digital marketing strategy, marketing for E-commerce and global consumer behaviour.